Friday, September 08, 2006
You have to have a recognizeable brand. You have to advertise. I am going to start running print ads in exchange for pottery. Who knows if it will ever get me anywhere? It is true, though, that every little thing you do for exposure is noticed by someone. Nine years of business in New Hamsphire, and I had to beat customers off with a stick. Everybody knew who was making the pigs and whatnot. New town now. But, the window at the tea shop downtown has resulted in strangers telling me they have seen my work, and that is a good beginning.